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Fidelity Bank Rewards Loyal Customers At the 2018 Lagos In’l Trade Fair

Wednesday November 07, 2018: Fidelity Bank Plc redeemed the promises it made to loyal and patriotic customers who kept faith with the brand at the ongoing

2018 Lagos International Trade Fair. At the Fidelity Special Day at the fair, the Bank gave out a total of N3, 250,000 as rewards to 10 customers who opened and maintained the Fidelity Personal Savings Scheme (FPSS) and the SWEETA Accounts.

While presenting cheques to the beneficiaries, the Bank’s Executive Director, Shared Services & Products, Chijioke Ugochukwu said that the initiative is part of the Fidelity Savings Loyalty Scheme (FSLS) where over N700 million are given out to customers every year on quarterly basis.

She explained that the scheme is one of the Bank’s many laudable initiatives geared towards rewarding customers for their unflinching loyalty and patronage. Some of the beneficiaries include four-year-old Chiemerie Gabriel who was given N150,000 “School Fees Support and Abubakar Azeez who got N500, 000 “Extra Income from the Bank.

The Executive Director encourage them to imbibe a savings culture and make judicious use of the money. “Our Bank offers a broad spectrum of products and services that meet the ever-growing requirements of our teeming customers,” she said. The ED added that the bank presently runs a promo tagged, ‘Get Alert in Millions promo, Season three (GAIM 3).’ which is primarily targeted at improving the standard of living of the bank’s customers, as the winner’s pockets are enriched with more cash.

She thanked the fair organisers for giving the Bank the opportunity to display its products and services at the fair and called upon customers and friends of the Bank to encourage their friends and family to open account with the Bank so as to be part of the next set of millionaires that will emerge from the promo.

There was a 10-minute presentation of the promo mechanics as well as online demonstration of account opening using the Quick Response (QR) code, a type of 2D bar code that is used to provide easy access to information through a smartphone by the Retail and Digital Transformation team.

During the process, known as mobile tagging, a prospective customer’s smartphone was pointed at the QR code on a rollup banner in the hall to open a barcode reader app which works in conjunction with the phone’s camera to open and generate account number for the customer within three minutes.