In furtherance of its commitment to continually support and grow the Micro Small and Medium Enterprises (MSMEs) in the country, Fidelity Bank Plc held a 4four- day empowerment workshop for unregistered small business owners in Onitsha, Anambra State.
Appropriately themed “Gaining Financial Freedom through Profitable Small Businesses” the workshop was organised to create requisite awareness on entrepreneurship and provide unregistered businesses with useful financing tips which will spur business growth.
The initiative which is in consonance with the Central Bank of Nigeria’s (CBN) financial inclusion strategy, seeks to increase the penetration of financial services amongst the vast majority of Nigerians, particularly the unbanked, under-banked and micro business sectors.
At the event, representatives from the Bank’s retail division participated in various awareness sessions to showcase the broad spectrum of products and services offered by the Bank. Some of these sessions included market storms and engagement exercise where notable clusters in Onitsha and its environs were visited.
Consumers (existing and prospective clients) were educated on the benefits of the revamped Fidelity Small Business Account (FSBA) Individual. Speaking at the session, the Bank’s Head, Retail Current Account, Isaac Akhere advised participants on strategies to maintain long-term profitability and sustainability in their various businesses.
Akhere pointed out that the Bank provided round-the-clock advisory services for businesses to help them maintain and sustain a successful venture. Following the informative lecture, loyal customers in the FSBA Individual account category were rewarded with some prizes as a way to show gratitude for their unbridled loyalty and patronage.
The best performing customer in terms of average volume as at June 30, 2017 was rewarded with N100, 000 (One hundred thousand naira only). Other fabulous gift items such as television sets and generating sets were also presented to winners.
At the end of the session, prospective customers who participated in the event were given a chance to open Fidelity Small Business Accounts (Individual) in order to enjoy its myriad of benefits.